Much of the success generated by the Two Maids & A Mop business model is built around a strategic focus on digital marketing. We’ve built an internal team of software developers, web designers, organic SEO experts and digital media professionals that are employed to generate consumer leads in every single market. The lead generation and conversion statistics are literally eye-popping and we owe a tremendous amount of appreciation to the hard-working folks inside our home office for the great work. Our attention to the digital marketing world has always been laser focused as a result. Inside the home office, we work every day to improve the model so that even more consumer leads can be generated for our franchisees. And since almost all of our digital marketing vendors reside in Silicon Valley, we decided to bust through the front doors of big players such as Facebook and Google for face to face meetings.

Well, the plan worked and we enjoyed several hours of serious meetings with high-level executives inside both Facebook and Google headquarters. It was an amazing trip and we learned so much about the Silicon Valley culture and its expected future with digital marketing. We can’t wait to share our insights with our hard-working franchise owners. Go Two Maids!